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1. Title: Organizing and implementing the marketing effort : text and cases / Frank V. Cespedes.
Author: Cespedes, Frank V., 1950-
Publication: Addison­Wesley, Reading, Mass. : c1991.
2. Title: Sales management : concepts and cases / Douglas J. Dalrymple, William L. Cron.
Wiley international edition
Author: Dalrymple, Douglas J. (Douglas Jesse), 1934-
Publication: Wiley, New York ; Chichester : c1995.
Edition: 5th ed.
3. Title: Cases in sales and distribution management / edited by S.L. Gupta, M.K. Rampal.
Publication: Himalaya Pub. House, Mumbai : 2002.
Edition: 1st ed.
4. Title: Sales force management : text and cases / Derek A. Newton.
Author: Newton, Derek A.
Publication: Business Publications, Plano, Tex. : 1982.
5. Title: Sales management : shaping future sales leaders / Jeff Tanner, Earl Honeycutt, Robert Erffmeyer.
Author: Tanner, Jeff.
Publication: Pearson Prentice Hall, Upper Saddle River, NJ : 2009.
6. Title: Sales management : shaping future sales leaders / John F. Tanner, Jr., Earl D. Honeycutt, Jr., Robert C. Erffmeyer.
Author: Tanner, John F.
Publication: Pearson Prentice Hall, Upper Saddle River, NJ : c2009.
7. Title: Sales management : concepts and cases / Douglas J. Dalrymple Indian University.
Wiley series in marketing
Wiley series in marketing.
Author: Dalrymple, Douglas j.
Publication: Wiley, New York : c1982.
 
 
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