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Results 1 - 18 of 18
1
.
Title:
Spreadsheet marketing / Alan West.
Author:
West, Alan, 1951-
Publication:
Gower, Aldershot, Hants, England : c1987.
2
.
Title:
Sales process engineering : a personal workshop / Paul H. Selden.
Author:
Selden, Paul H., 1951-
Publication:
a division A.H. Wheeler co., Milwaukee, Wis. : c1996.
3
.
Title:
Consumer behaviour and analytics / Andrew Smith.
Author:
Smith, Andrew, 1967 March 27-
Publication:
Routledge, Abingdon, Oxon ; New York, NY : 2020
Edition:
First edition.
4
.
Title:
Data mining techniques : for marketing, sales, and customer support / Michael J.A. Berry, Gordon Linoff.
Author:
Berry, Michael (Michael J. A.)
Publication:
Wiley, New York : 1997.
5
.
Title:
Marketing engineering : computerassisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.
Author:
Lilien, Gary L., 1946-
Publication:
AddisonWesley, Reading, Mass. : c1998.
6
.
Title:
Discovering data mining : from concept to implementation / Peter Cabena ... [et al.].
Publication:
Prentice Hall, Upper Saddle River, N.J. : c1998.
7
.
Title:
Principles of marketing engineering / Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn.
Author:
Lilien, Gary L., 1946-
Publication:
Trafford Publishing, [Victoria, B.C.] : c2007.
8
.
Title:
Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, The Pennsylvania State University, Arvind Rangaswamy, The Pennsylvania State University.
Author:
Lilien, Gary L., 1946-
Publication:
Trafford, Victoria, B.C. : 2004.
Edition:
Revised Second edition.
9
.
Title:
Marketing data science : modeling techniques in predictive analytics with R and Python / Thomas W. Miller.
Modeling techniques in predictive analytics with R and Python
Author:
Miller, Thomas W., 1946-
Publication:
Pearson Education, Old Tappan, New Jersey : [2015]
10
.
Title:
Tutorial to accompany Marketing engineering, computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.
Marketing engineering.
Marketing engineering.
Author:
Lilien, Gary L., 1946-
Publication:
Addison-Wesley, Reading, Mass. ; Harlow : �1998.
Results 1 - 18 of 18
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