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Title: Creating new markets in the digital economy : value and worth / Irene C.L. Ng.
Main Entry: Ng, Irene C. L.
Publisher: Cambridge University Press,
Publication Date: [2014]
Publication Place: New York :
ISBN: 9781107049352 (hardback)
9781107627420 (pbk.)
Subject: Information technology -- Economic aspects.
Technological innovations -- Economic aspects.
New products.
Value.
Marketing research.
Cover Image: http://images.amazon.com/images/P/9781107627420 (pbk.).jpg
http://images.amazon.com/images/P/9781107049352 (hardback).jpg

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Prince Al-huseein Bin Abdulah library General 658.872 ngi Normal Circulation Available AH1021201 Book