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Title
Title:
Typical food products marketing tales from the Italian food and beverages industry : a case study approach / guest editors Claudia Vignalia and Professor Alberto Mattiacci.
British Food Journal ;
Main Entry:
Mattiacci, Alberto.
Vignalia, Claudia.
ebrary, Inc.
Publisher:
Emerald Group Publishing,
Publication Date:
c2004.
Publication Place:
Bradford, England :
ISBN:
1845440331
Subject:
Food industry and trade.
Food -- Marketing.
Electronic books.
Series:
British Food Journal ; v.106, no. 10/11
Cover Image:
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