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Title: Reaching the interactive customer : integrated services for the digital world / Mai-lan Tomsen, Ron Faith.
Main Entry: Tomsen, Mai-lan.
Faith, Ron.

Publisher: Cambridge University Press,
Publication Date: 2003.
Publication Place: Cambridge, UK ; New York, NY :
ISBN: 052181670X (pbk.)
Subject: Customer services -- Communication systems.
Interactive computer systems.
Internet marketing.

Cover Image: http://images.amazon.com/images/P/052181670X (pbk.).jpg

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Muta Main Library General 658 TOM Normal Circulation Available 1 MU20089611 Book