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Title: Principles and practice of marketing / David Jobber.
Author: Jobber, David.
General Notes: Previous edition: 1998., Previous edition: 1998.
Publisher: McGraw-Hill,
Publication Place: London :
ISBN: 0077096134
9780077096137
Subject: Marketing.
Marketing -- Europe -- Case studies.
Marketing.
Marketing.
Marketing.
Europe.
Case studies.
Edition: 3rd ed.
Physical Description: xxiv, 823 pages : color illustrations, 1 color portrait ;
Electronic Location: http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009384309&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publication Date: 2001.

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  Agency: Collection: Call No.: Item Type: Status: Copy: Barcode: Media Type:
German General HF5415.J63 2001 Normal Circulation Available 1 GJU025523 Book