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Title: Data mining techniques for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J.A. Berry.
Main Entry: Linoff, Gordon S.
Berry, Micahel J. A.
ebrary, Inc.
Publisher: Wiley Pub., Inc.,
Publication Date: 2011.
Publication Place: Indianapolis, Ind. :
ISBN: 9780470650936 (pbk alk. paper)
0470650931 (pbk alk. paper)
9781118087503 (e-book)
Subject: Data mining.
Marketing -- Data processing.
Business -- Data processing.
Electronic books.
Edition: 3rd ed.
Cover Image: http://images.amazon.com/images/P/9780470650936 (pbk alk. paper).jpg
http://images.amazon.com/images/P/9781118087503 (e-book).jpg
http://images.amazon.com/images/P/0470650931 (pbk alk. paper).jpg

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