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Title: Word of mouth marketing how smart companies get people talking / Andy Sernovitz.
Main Entry: Sernovitz, Andy.
ebrary, Inc.
Publisher: Kaplan Pub.,
Publication Date: c2006.
Publication Place: Chicago :
ISBN: 1419593331
Subject: Word-of-mouth advertising.
Marketing.
Electronic books.
Cover Image: http://images.amazon.com/images/P/1419593331.jpg

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